Customer satisfaction improves when people receive accurate answers, understand what happens next and do not need to repeat themselves. Fast replies help, but a rushed incorrect reply usually creates more work. Ask for a simple post-conversation rating and optional comment. Analyze low ratings by website, agent and AI or human handling type. Review the actual conversations behind those scores instead of reacting only to the overall average. Use the findings to improve staffing, saved replies, knowledge sources and product documentation.
Put these ideas into practice.
Create a workspace and test live chat on your own website.